First Figure Out What Your Niche Is

If you need filmmaking advice, Casey Neistat’s your man. He’s an example of someone who’s found his niche, his audience and his style – but certainly not without the blood sweat and tears that now give him the credibility as a filmmaker.

I think the approach he had at the beginning is a thought pattern many of us can fall into – chasing after someone else’s version of our dream, instead of paving our own path.

Be encouraged by Neistat’s video, and don’t be afraid of failure. I love his honesty, his doubts and personality that shine through in his video. As he says:

“Make, make again, make it terrible, make it slightly better, make it a lot better, make it great.”

A tenacious spirit goes a long way – go create and put your personal note on it.



  • Annette is part of the acting team with The Initiative Production Company. She is a German South-African, loves the smell of freshly baked bread and constantly has a list in her head of countries to visit and more languages to learn.


    You May Also Like

    Get Ready For This Rebirth Of The Horrific Candyman

    Lovers of Candyman (1992), get excited! The creative mind behind Get Out and Us ...

    Get Outta Here! Bringing a Script to Life

    All your favorite popular movies started off as words on a page. We don’t ...

    These Directors Made The World Of Film

    Written by Keaton Evans Ever wanted to know how the directors of today’s popular ...

    How To Be the King of Improvisation

    I’m always amazed how creative and innovative these comedians and actors are! What better ...

    You and Your First Drone: What’s In The Box?!

    Did you get a new drone for Christmas? This new series will help you ...

    Don't want to miss a thing?

    Subscribe and join our creative community to keep updated with our weekly-ish* Newsletter from The Independent Initiative.

    *We're filmmakers, sometimes we're out filming something, on those weeks the newsletters might be more irregular. Follow The Initiative Production Company (theInitiativePro) on your favorite social media to stay the most up to date on our current productions